31 Oct Film 47
Responsible for hits like Friday Night Lights, Hell Or High Water, and The Leftovers, Peter Berg is an entertainment legend with over eighty producer/director credits. He leads the Emmy award-winning production company Film 45 which creates non-scripted entertainment and branded content for film as well as Film 44 which focuses on producing scripted content that works to accurately portray people and their situations in a way “that moves and sometimes inspires audiences while exploring the world we live in today.”
Utilizing the existing filmmaker and production groundwork from its sister businesses, Berg started Film 47: a commercial and branded entertainment company that supports working with advertising across advertising. Through Film 47, Berg has focused on producing big time commercial spots for the Superbowl. A couple of our favorites are below!
Film 47 will support Berg’s scripted shingle Film 44 (Friday Night Lights, Lone Survivor, The Leftovers) and non-scripted production company Film 45 (The Keepers, QB1). Vic Palumbo, a production veteran from Fallon, Wieden+Kennedy and Deutsch, serves as president.
The oft-awarded Palumbo (40+ Cannes Lions and 7 Emmy nominations, most notably for “Mini Darth” and Nike’s “Move”) and his team helps brands and agencies work more closely with writers, directors and actors, to accelerate the creative process.
In addition to Verizon and the NFL, Film 47 counts Papa John’s and startup Rivian as clients.
Cue Hope Creative. Film 47 needed a branding agency to fine tune their website; through our team’s agency connections we connected with Vic Palumbo, President at Film 47, and the rest is history. Having a small production unit ourselves, we’re super inspired by having the opportunity to work with this caliber of talent!
While Film 44 and Film 45 already had websites, updates needed to be made to Film 47 to create synergy between all three websites. We gave their site a refresh by strengthening their existing content and adding more directors and we continue this partnership to date.
People Are Talking
The Washington Post:
44 NFL Greats Featured In 100th Anniversary Super Bowl Spot
Verizon Campaign Wins Digital Game Leading Into Super Bowl Spot
Total Pro Sports:
NFL 100 Commercial Had More Action Than The Super Bowl