Frequently asked questions

Hope Creative is a creative consultancy. We do brand strategy, creative direction, SEO and AIO, influencer activation, media production, content, social media and data-driven marketing.

We’re remote-first and have been since before it was a thing, with roots in Atlanta and Los Angeles and clients in Denver, 30A on the Emerald Coast, Miami, Las Vegas, New York and worldwide. Our network staffs local shoots and activations wherever you are. Short version: we work everywhere.

Flexibility: we curate the exact experts each project needs. We think strategy first. And we’re honest partners, not vendors.

Artists first. Copywriters from top agencies, Hollywood experienced content creators, designers, producers, publicists and people who make their own music, graphics and films. Each project gets the exact mix it needs from our team and our Rolodex.

Agency-trained copywriters and Hollywood scriptwriters. That means headlines that sell, scripts that hold attention and brand stories that sound like real humans, because they’re written by them.

Yes, several on staff and many more in our Rolodex. They’ve launched everything from sophisticated Microsoft Surface Pro campaigns to influencer campaigns that do the most.

Artists first, AI-fluent always. Our people create the ideas, the words and the art. AI handles the research, versions and search visibility, so you get human-made magic at AI-powered speed.

Yes. Atlanta is home, across hospitality, events, healthcare, entertainment and consumer brands, with everything from brand strategy to video to local SEO. Home sweet home, but we work everywhere.

Yes. LA is our other anchor market, with production, influencer and brand relationships across Southern California. Sunglasses on, and yes, we work everywhere.

Yes. Remote-first delivery gives Denver brands a national network without big-city overhead. Altitude adjusted, and we work everywhere.

Yes. Beach-town brands deserve big-city creative, from hospitality and events to real estate and retail. Flip-flops on, and we work everywhere.

Yes. Bold creative, influencer reach and production that keeps up with the city. Bring the heat, because we work everywhere.

Yes. Vegas runs on events, launches and headlines, and our sister PR agency there knows the scene. What happens in Vegas goes viral, and we work everywhere.

Yes. Strategy and production that hold their own in the toughest market around. Fast talkers welcome. We work everywhere.

Yes, really. Big-city creative without the big-city attitude, cheese curds optional. We work everywhere.

End-to-end video, photo, branded content, short-form social, documentary-style storytelling, event coverage and post-production. Every project starts with creative development.

Yes: Reels, TikToks, YouTube Shorts, LinkedIn video and clips optimized for each platform.

Yes. Long-form video, event recordings, podcasts and raw footage can become short clips and captioned cuts. It’s often a lower-cost way to start.

Yes: LA, Denver, 30A on the Emerald Coast, Miami, Las Vegas, New York, Green Bay and anywhere with good light, through our trusted crew network. We work everywhere.

Launches, activations, pop-ups, conferences, award shows and brand experiences. We’ve branded big rooms like ThinkLA’s IDEA Awards, and we love a neighborhood pop-up just as much.

Yes, often with our sister firm, StriKing Marketing. Together we bring the concept, local sponsors, media partners and the crew to make it happen on the ground.

Yes: event identity, signage, step-and-repeats, swag, invitations, digital and social. Everything matches, so guests remember the brand, not just the party.

Yes. Our crew shoots photo and video on site, cuts same-day clips for social, and packages highlights for press and your website. The event keeps working long after the lights go down.

Yes, full-service PR: story strategy, press releases, media pitching, launch PR, digital PR and social amplification. PR is led by Justin and backed by his sister agency in Las Vegas.

Yes. We’ve built relationships with local and national news outlets, editors and producers over years of launches, events and brand stories, and we pitch where your story will actually land.

Earning coverage online: features, interviews, podcast spots, bylines, roundups and links from respected sites. It builds credibility with people and with search engines.

AI tools and Google favor brands that trusted sources talk about. Earned mentions in reputable outlets act as trust signals, so your name is more likely to show up, and get cited, in AI-generated answers. Good PR is now good SEO.

Our standard playbook: find the story angles, build the press kit and release, pitch targeted local and national media, amplify every placement through digital PR and social, then report coverage and reuse it on your website and channels.

Always. Every placement becomes social posts, website proof and newsletter content, and our social team keeps the story going between headlines.

AIO is content built to show up in AI-generated answers like Google AI Overviews, ChatGPT and Perplexity. More buyers start there, so being the brand those tools name matters.

Yes, with structured, authoritative content and schema markup across FAQ pages, service pages and your content strategy.

Yes: keyword research, on-page optimization, FAQ development, structured content and schema markup, built as a long-term discoverability asset.

Yes, it’s a specialty: competitive and audience research, positioning, visual identity, messaging and launch.

Yes: talent strategy, casting, outreach, negotiation, briefs, compliance, reporting and repurposing across paid and organic.

Yes, as standalone projects or as part of a bigger engagement with strategy, content, SEO and creative direction. We build mostly in Squarespace and Webflow, and partner with developers for custom builds.

Instead of a big in-house staff, we assemble a custom team of trusted experts for each project and scale it up or down with the scope.

Book a consulting appointment through our contact page. We’ll take it from there.

Both. Defined projects, like a brand film or a rebrand, and monthly retainers for ongoing support.

Every project is scoped on its services, complexity and timeline. We don’t publish fixed rates because no two brand challenges are identical.

Yes, sized to the scope. Project work is billed in phases tied to milestones, and retainers are billed monthly. Terms are set in your contract before work begins.

Revision rounds are scoped into each project and listed in the statement of work. Strong discovery and strategy up front keeps rounds focused.